Handouts To Print
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Add Your Company Information To All The Handouts Listed Below
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As a Guild member, you have our permission to use each collateral template once - with one set of company or facility information. For that one company or facility collateral piece, you may reproduce as many copies as you want. If you would like to utilize a template for different facility locations with different sets of information, please buy a subscription for each location.
Please Be Honest - Thank you! |
Share The Evidence
Handouts (collateral materials) are a way of establishing credibility with those you meet, and with those you have not met. The typical handout, such as a brochure, focuses on the assisted living facility. However, collateral materials must fill multiple marketing roles and address a variety of consumer needs and concerns. These include:
- Provide "evidence" that you understand the situations that seniors and their family members find themselves in.
- Educate and share your expertise (and that of your referral sources).
- Provide tools for those you meet to sell others involved in the decision-making process.
- Provide new reasons for those who like you to talk about you, promote you and recommend you.
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