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home | Handouts To Print
 

Handouts & Newsettes

Here are collateral materials that you have permission to reprint with the name of one company or facility location.

Assisted Living Marketing - Handouts

  Handouts & Newsettes for Assisted Living - Listed with most recent additions at the top.

Share The "Evidence"

Handouts (collateral materials) are a way of establishing credibility with those you meet and with those you have not met. A common example is a brochure.

The typical handout focuses on the facility. However, that is only one of the areas that need to be addressed in the selling process. Here are some other roles that your collateral materials can fill.

  • Provide "evidence" that you understand the situations that seniors and their family members find themselves in.
  • Educate and share your expertise (and that of your referral sources).
  • Provide tools for those you meet to sell others involved in the decision-making process.
  • Provide new reasons for those who like you to talk about you, promote you and recommend you.

Add Your Company Info To These Handouts

They Don't Have To Go To A Nursing Home (Newsette)
Use this handout with people that think a nursing home is the only option for their loved one. . . . keep reading

Long-Term Care Jargon (Newsette)
Offer your prospects a printed list of terms (with your company info on it) that they should understand when shopping for senior care. . . . keep reading

What Is Assisted Living? (Newsette)
Many people think caring for a senior means a nursing home. You can put your company info on this newsette, print it, and then offer it to prospects and newcomers to assisted living. . . . keep reading

The Incredible Journey (Newsette)
Here is a newsette that demonstrates that you have an understanding of the lives that seniors have led. . . . keep reading

Caregivers Need Love, Too!
Caregivers should realize that you know what they are going through and it is okay to ask for your help. . . . keep reading

Coping With Memory Problems (Newsette)
A 1-page newsette that demonstrates your understanding of memory issues. . . . keep reading

Select Assisted Living (Newsette)
This 1-page newsette discusses important things to consider when choosing an assisted living community. . . . keep reading



Please Be Honest

As a member, you have our permission to use each collateral template once - with one set of company or facility information. For that one company or facility collateral piece, you may reproduce as many copies as you want.

If you would like to utilize a template for different facility locations with different sets of information, please buy a subscription for each location.

Thank you!