The Assisted Living Marketing Guild A Meeting Of The Minds

Join the Guild. Verify & share what you already know. Open your mind to learning new things.

Support For Your Marketing Efforts Marketing professionals (novice through experienced) can often feel like they are alone on an island. For those in assisted living marketing, even if there is the desire for management and staff to support their efforts, often others do not have the time for regular marketing meetings or brainstorming, or may not have the experience to be an effective sounding board. That's why we created the Assisted Living Marketing Guild. Resources At Your Fingertips At any time of the day or night, as a Guild member you can review fundamentals, access tips, create new collateral materials, listen to the experience of pros, reach out to your peers, utilize checklists and more. In addition to learning new things, you can confirm what you already know and review your plans to make sure you haven't left something out. Always Adding Info & Experience The Assisted Living Marketing Guild is a service of Marketing With Care. It designed as a hub in which resources flow out and flow in, keeping members on the cutting edge of Assisted Living marketing. We do this by: Inviting and encouraging other assisted living consultants to participate in the Guild and share their expertise...and giving them the credit. Incorporating the help and experience shared by members in the FORUM into the Guild marketing library...and giving the members the credit. Continually adding our own systems, information, resources and experience. Adding new features. For example, we have added the ability for members to have their latest press release posted on the Guild site. This allows the member's event or story to have a quick presence on the web while providing another link back to the member's own website (improving their SEO - search engine optimization). In addition, it allows all Guild members to learn from their release.

The Guild In Action Here are recommendations for getting the most out of your membership. Search The easiest way to find information on a specific issue is to use the "SEARCH" feature. Just type your topic into the search box at the top of a page and see what comes up. Browse & Wander This will allow you to travel along new terrain and discover things you were not looking for. This is critical if you want to increase your census, because some change is a MUST. Plan Go through our calendar to look ahead and plan for the future. Organize your thoughts and actions. You can use our checklists to help you do this. Mingle & Share Use our "FORUM" to participate in discussions, bring up relevant issues, work out solutions and share your experiences with other marketing professionals. Create Evidence With the help of our handouts feature, all you have to do is add your company or facility information to add new collateral materials to your marketing library. Take Action Incorporate what you have learned into a plan and then take specific action. You can also use our website to solidify the "buy-in" and support of your whole staff.